ICANN’s long awaited final version of the gTLD Applicant Guidebook has been posted!

Find out more here: newgtlds.icann.org/applicants/agb

By Annalisa Roger, Founder & CEO

DotGreen has been a labor of love for the past four years, with every spare second spent brainstorming the best ways to leverage this new TLD space for good. And I believe uniting people around this issue is paramount. One of the most obvious challenges the DotGreen team and its advisors are tackling is the polarity of the target market. People notoriously do not see eye to eye on green issues, and environmentalists and businesses have historically been at opposite ends of the spectrum. Both groups vie for the attention of the consumer/citizen and while at odds, both groups are adamantly opinionated and protective of the resources they need and care about.